Using Color Effectively in Marketing Materials
July 9, 2007 | Leave a Comment
Did you know that the use of color can evoke certain emotions from individuals? It’s been scientifically proven, that color has an effect on how the brain processes information. As a result, smart marketers are taking this into consideration when developing promotional materials. Are you using color effectively? Read more
Welcome New Clients!
July 5, 2007 | 3 Comments
Perfection Consulting would like to welcome our new clients in June — Cooley Technologies, Kangen Water, In Touch Entertainment, Vectus Media, Mobile Complete, Mike Chavez Mortgage Lending, ADT Security Services, Albey Commercial Painting, and PennyCents Magazine. We appreciate your business! A complete listing of our clients can be found HERE.
Tips for Promoting your Business with News Releases
July 2, 2007 | Leave a Comment
One of the most effective forms of publicity for your business is to have it mentioned in a journalistic article or the like. This is because readers are more apt to view the information as fact and not suspicious advertising “hype.” In return, they are more open to what they’re reading because it is coming from an objective third party (the newspaper, magazine, etc.) The following are some important tips for getting this kind of valuable publicity using news releases, also known as press releases:
